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Amazon expands same-day delivery service

Amazon has expanded same-day delivery and is now offering “Get It Today” capabilities to customers in Baltimore, Dallas, Indianapolis, New York City, Philadelphia and Washington DC metro areas, with more than a million eligible items now available for same-day delivery.

Customers can now order as late as noon, seven days a week and have them delivered to their home the same day. Prime members pay $5.99 for all the same-day delivery items they can order. Pricing for non-Prime customers remains unchanged, with a $9.98 fee for the first item and $0.99 for each additional item.

“Imagine how much time you will save now that you can get sunscreen, memory cards, toothpaste, hit movies, text books and HDMI cables all delivered to your home in hours, seven days a week, in one order from Amazon,” said Greg Greeley, VP, Amazon Prime. “New convenient pricing also allows Prime members to fill up their same-day shopping cart with everything they may need for one low price. With more than a million eligible items, we aim to offer the largest same-day selection at the lowest price.”

Customers who search or browse the Amazon product selection will find the "Get It Today" filter on the left-hand navigation panel, just below the “Amazon Prime” filter. They can select “Get It Today” and see only those items eligible for same-day delivery. A similar “Get It by Tomorrow” filter will allow customers to discover millions of additional items that can be delivered the next day.

Among items that will be eligible for same-day delivery are everyday household goods, health and beauty items, baby items, toys, movies and games, electronics, office supplies, sporting goods, apparel and home accessories.

The service is already available in Los Angeles, Phoenix, San Francisco and Seattle metro areas.