Dole Fresh Fruit’s sales and marketing team will be taking a trip to Kannapolis, North Carolina, to see the company’s Nutrition Research Laboratory on the state’s research campus.
The visitors will be led by Dole’s VP of nutrition research Nicholas Gillitt, who will show them around the campus and explain research in the hope that the marketing team will pass it on to consumers.
“Understanding the health benefits of fresh fruit and vegetables, and being able to pass that information on to customers, is a valuable tool in each Dole representative’s tool box,” Gillitt said.
“Dole bringing such a large contingent of sales people here to meet with Nick and so many of our other scientists is a testament to how successfully our research is advancing the understanding of how and why fruits are so beneficial to human health,” North Carolina research campus president Lynne Scott Safrit.
The sales and marketing team from Dole’s fresh vegetable division is set to visit the campus later this year.