Television show host, actress and fashion designer Kelly Osbourne is spotting trends for PetSmart and its new line of creative grooming services, Pet Expressions and joining the specialty retailer’s omnichannel campaign.
The PetSmart salon touts its temporary, pet-safe chalking, stenciling and feathering services to dogs of all shapes and sizes.
“I’m known for holding nothing back when it comes to my style and my opinion, and I love extending that critical eye to fashion for my three beloved dogs,” said Osbourne, who is a pet parent to Willy, Story and Sidney. “Each of my dogs has its own personality, and PetSmart’s Pet Expressions helps them stand out and steal the spotlight.”
“Grooming is essential to a pet’s health and happiness, and Pet Expressions brings color and personality to the process,” said Anne Dament, PetSmart’s VP of services. “Kelly’s eye for style and love of dogs make her the perfect partner to share Pet Expressions’ fun and fabulous grooming options with pet parents and their dogs.”
PetSmart is the largest specialty pet retailer in North America with products and services for every type of pet.