EMERYVILLE, Calif. -- LeapFrog Enterprises was honored at 13th annual Toy Industry Association's Toy of the Year (TOTY) Awards ceremony held in New York on Feb. 9, receiving recognition in two categories. The learning tablet, LeapPad2, received the inaugural "People's Choice Toy of the Year" and "Educational Toy of the Year" awards.
"We are thrilled to receive the prestigious 'Educational Toy of the Year' award from toy experts, media and members of the industry," said John Barbour, chief executive officer at LeapFrog. "Additionally, being chosen by consumers as the 'People's Choice Toy of the Year' winner validates the popularity of our educational entertainment solutions with parents across the country. We believe that kids learn best when they are having fun and we strive to provide engaging educational entertainment solutions that help them reach their potential. It is a tremendous honor to have won the 'Educational Toy of the Year' award eight out of thirteen years. These results are a testament to the continued innovation and creativity of the entire LeapFrog team."
Since the start of the Toy of the Year Awards in 2000, LeapFrog has been recognized 18 times by the Toy Industry Association for its best-in-class products.
LeapPad2 (MSRP $99.99, for children ages 3-9) is currently available at major retail locations and at www.leapfrog.com.