SUNBURY, Pa. — Weis Markets answered the growing demand for local seasonal produce with the launch of a new campaign highlighting the contributions of its suppliers.
The campaign, called "Your Neighbors, Our Farmers," showcases thirteen farmers and their families through black and white photos displayed in Weis Markets' produce departments by region and product. A picture of all the farmers/suppliers will be displayed in all stores. The photos can be viewed at: www.weismarkets.com/products/buy-local/.
"It is now peak season for local produce in our five state market area. For 99 years and counting, we've been purchasing and selling local produce because it offers the quality our customers have come to expect from us," David J. Hepfinger, Weis Markets' president and CEO "It also helps us conserve resources and benefits the economies of the states where we operate. This year, we are proud to highlight the contributions of thirteen farmers and their families, some of whom have been supplying us for more than 40 years."
Weis Markets currently operates 164 stores in its home state of Pennsylvania and in Maryland, New York, New Jersey and West Virginia.