NEW YORK — Macy’s continues preparations for its Fourth of July fireworks display and has tapped New York-based supermarket Fairway Market to be its hospitality partner.
Fairway will provide dinner, drinks and dessert to the thousands of guests invited by Macy's and to watch the 37th annual Fourth of July fireworks display from a prime location on the Westside of Manhattan.
"We are really thrilled to be a part of this truly magical night," said Bill Sanford, president of Fairway Market. "Macy's has taken the celebration of our nation's birthday to great heights and made it one of New York City's premier events."
Fairway Market is a high-growth food retailer offering customers a differentiated one-stop shopping experience and carries an extensive selection of fresh, natural and organic products, prepared foods and hard-to-find specialty and gourmet offerings, along with a full assortment of conventional groceries.