Maybelline New York is rolling out the welcome wagon for Brazilian supermodel Adriana Lima, who served as global spokesperson once before, from 2003-2009.
Lima rejoins current spokeswomen Christy Turlington, Emily DiDonato, Jourdan Dunn and Marloes Horst.
"We are honored to welcome back Adriana to our amazing roster of spokespeople," said Jerome Bruhat, global brand president of Maybelline New York. "Globally, women admire not only Adriana's beauty but also her commitment to helping those in need. We are honored to partner with her again. Her passion for life and positive energy is undeniable. She truly is a Maybelline woman."
Lima has been on the covers of the Italian, Turkish, Spanish and Brazilian editions of Vogue, American and Spanish editions of V Magazine, American, Spanish and Brazilian editions of Harper's Bazaar, and American Elle. She has also worked with esteemed photographers such as Steven Meisel, Inez Van Lamsweerde & Vinoodh Matadin, Peter Lindbergh, Mert Alas & Marcus Piggott and Mario Testino.
"It's wonderful to be a part of the Maybelline New York brand again," said Lima. "I am proud to say that I am a Maybelline girl, and I look forward to the work we will do together. The imagery is always beautiful and positive which is what I admire most about the brand. To be a part of that again is a dream come true."
Lima will make her Maybelline New York return in print and television advertising campaigns this summer.