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Men's Wearhouse launches a suitable mobile site

FREMONT, Calif. — Men’s Wearhouse has taken its in-store experience online, with the launch of a new monile website that enables users to browse offerings, find stores and even design a tuxedo with the Build-A-Tux feature, which allows users to choose from 96 different vest and bowtie colors and customize their tux with the aid of pre-styled looks that are easily saved for later or shared with friends and family.

“Extending our in-store experience to the online space has been a focus area for our company,” said Doug Ewert, Men’s Wearhouse president and CEO. “Our optimized mobile site allows us to connect to our customers in a more robust way, extending our promise of quality and world-class customer service well beyond the store.”

In addition to the Build-A-Tux feature, the mobile website also includes:

  • Filtering options to help customers search for products based on features relevant to them;

  • An advanced filter that allows users to view and edit currently selected features;

  • A view toggle allowing users to switch between grid view and list view, minimizing scrolling;

  • A toggle between “Regular” and “Big & Tall” sizes for easy fit navigation; and

  • A location-based store finder, allowing users to find retail locations, tuxedo rental stores, and outlets.