Sofia Vergara’s first fragrance to debut on HSN

Actress Sofia Vergara is launching her first scent, called Sofia by Sofia Vergara. The fragrance makes its debut exclusively with Home Shopping Network (HSN) at 12:01 a.m. April 24 and in key markets internationally, and rolls out to retailers nationwide in September.  

"Sofia by Sofia Vergara is designed for the woman who wants to feel irresistible and truly enjoys being a woman," said Vergara. "I wanted to bring a little bit of who I am, my ethnicity and create a fragrance that is a true reflection of me."
"This fragrance truly embodies Sofía's captivating personality. She is smart, glamorous, sophisticated, sensual and highly accessible to her fans…all great qualities to have for a successful beauty launch at HSN," said HSN's chief merchandising officer Anne Martin-Vachon.

Created with perfumer Bruno Jovanovic (IFF), the fragrance combines the following ingredients:

  • Top notes: blackberry, sparkling cassis buds, plum
  • Mid notes: purple violet, Colombian rose, Colombian orchid
  • Base notes: earthy woods, vanilla, sandalwood

"Inspired by Colombia's native gem and Sofia's favorite stone — the emerald — the bottle has been carved into a brilliant, multi-faceted form that radiates the extraordinary glamour for which Sofia is known," said Scott Oshry, CMO and partner of Maesa, the branding and manufacturing firm behind the fragrance. "We've created a classic fine fragrance that captures the essence of Sofia."

The eau de parfum will retail for $55 (100ml) and $48 (50ml) and a Shimmer Body Lotion for $30.



Recommended stories

Login or Register to post a comment.