Ace Hardware will be implementing uStudio’s video platform to drive its sales training processes. The enterprise video platform-as-a-service provider is offering sales presentations and best practices techniques via the video to Ace’s more than 4,800 stores and 70,000 sales staff.
The goal of the video training program, according to uStudio, is for every salesperson to engage with customers more effectively and deliver on Ace Hardware's brand promise: "Being the most helpful hardware stores on the planet."
"With more than 70,000 associates and corporate employees spread across the world, we are deeply committed to individual development and education programs," said Stevan Stevlic, learning management system manager, Ace Hardware. "Associates trained in our brand values sell more and provide a more amazing customer experience. And expanding our use of video allows us to offer far more engaging user experiences. uStudio makes this whole process easy by integrating seamlessly with our learning management system."
According to uStudio, its video solutions enrich training programs and create a media-centric learning experience that engages employees with interactive content, improves retention and contributes to knowledge sharing and collaboration. uStudio offers organizations cloud-based tools so they can manage, distribute and track their assets throughout the video lifecycle.
"It's no secret that video offers one of the most effective sales training experiences available," said Jen Grogono, CEO of uStudio. "Ace Hardware has built its brand reputation on the highest standards of customer service, and we look forward to supporting them in continuing this tradition by developing the next generation of sales associates."