When the winning team cuts down the net after Monday night at the NCAA Men’s Championship game they will do so from atop a customer built nine foot Werner brand step ladder.
Werner has again partnered with the NCAA for the traditional net cutting ceremony. As the official ladder of the NCAA Men's Basketball Championship, Werner supplies a custom nine foot ladder that has been an integral part of the winning moment when the champion cuts down the net during post-game ceremonies. This year the company is adding a digital element with a contest called Rise Above The Rest which offers a change to win a replica championship ladder. To enter the giveaway click here.
In addition, Werner is an official Corporate Teammate of the National Association of Basketball Coaches (NABC). In support of the NABC, Tom Izzo, coach of the 2014 Big Ten Champion Michigan State Spartans, participated in the filming of Werner's new podium ladder TV spot. The video of Izzo has gone viral, according to Werner, as it shows Izzo dancing on top of the ladder to show you can do "almost anything on a ladder."
"Having a coach as highly regarded and entertaining as Tom Izzo dancing on one of our new ladders is a wonderful sign of how integrated our partnership with NABC and the NCAA Basketball Championship has become," said Chris Filardi, Werner’s VP of marketing.
Werner is a privately owned manufacturer and distributor of climbing products, fall protection equipment and jobsite, truck and van storage equipment.