Despite significant publicity about consumer preferences for apps, retailers are focusing their mobile attention elsewhere.
Walmart has kicked off one of its most omnichannel marketing campaigns ever with its Holiday Sing to Salute Military Families.
Target Corp. has tentatively reached another milestone in its continuing efforts to remediate financial losses caused by its massive 2013 data breach.
Despite a few hiccups with site availability, Cyber Week 2015 on the whole was a huge success for the retail industry and bodes well for the remainder of the holiday season.
Forever 21 is heeding the popular wisdom that mobile devices serve as omnichannel remote controls with its new app.
Retailers are paying more and offering more incentives to secure experienced in-store help to increase sales.
It’s no wonder so many shoppers were not impressed with some of the big holiday deals being offered by big retailers this past week.
Despite significant investments by many retailers, U.S. consumers are unsatisfied with the levels of customer service offered this holiday season.
Shoppers are purchasing more on mobile than ever before—and they are also making larger purchases.
One retailer was clearly in a league of its own when it came to social media dominance of Cyber Monday.