Welcome to the new Retailing Today! We just relaunched our site and I wanted let you know about some of the changes, why we made them and what we didn’t change. Overall, our goal was to create a more reader-friendly site that presents our original content in a more compelling, visually engaging and accessible manner.
The PGA TOUR Superstore only operates 22 locations but it just signed a deal with the Golf Channel that should do wonders for brand awareness in a category that has proven challenging for mass market retailers.
In recent years, the Millennial generation surpassed baby boomers as the largest population of consumers in our country. One of the greatest challenges for retailers is identifying ways to keep brick and mortar locations relevant to the convenience-seeking and highly digital Millennial audience.