During the World Cup, Bud Light will donate to the Hispanic Scholarship Fund for each goal scored, up to $250,000. Though Budweiser is the official Beer of the World Cup, 2014 is the first year that Bud Light has been a partner of the month-long event.
Mobile retail navigation service Aisle411 will be offering its indoor mapping services to Indianapolis-based Marsh Supermarkets. The retailer seeks to improve the shopping experience for its customers by leveraging the navigation platform via its new Marsh App.
Beginning in July, Samsung intends to make a splash in retail stores with a high-tech appliance display called CenterStage. The new concept showcases Samsung’s portfolio of appliances in what it calls “an ultra-realistic and life-size display with an intuitive touch-screen interface.”