SAN JOSE, Calif. - Ebay has announced that it will engage fashion publishing innovator and style luminary Andrea Linett as creative director for Ebay fashion. Working with Ebay’s fashion business, marketing and communications units for North America, and the company’s technology team, Linett will drive the creative vision for the company’s multibillion-dollar fashion business and will be responsible for advancing the image, voice and editorial style for the marketplace’s clothing, shoes and accessories category, the company reported.
Linett is the co-founder and former creative director of Lucky, a shopping and style magazine. She is also the co-author of bestselling books including The Lucky Guide To Mastering Any Style: How to Wear Iconic Looks and Make Them Your Own and The Lucky Shopping Manual: Building and Improving Your Wardrobe Piece by Piece, and founder of the personal style and shopping website, I want to be her!. Previously, Linett served as a fashion writer and editor at Harper’s Bazaar, as well as the fashion and beauty editor at Sassy magazine. Over the course of her career, she has worked as a stylist for commercials and music videos, and as a consultant for fashion brands including Il Bisonte, Foley & Corinna and Tenthousandthings.
“I am thrilled to be working with the Ebay fashion team,” said Linett. “I've been a loyal fan for years, as evidenced by the countless Ebay finds filling up my closet and jewelry box, and look forward to helping advance eBay as an enhanced, multi-faceted shopping experience.”