Content about Ambassador

September 23, 2014

Sequential Brands Group has selected actress Paula Patton as the new face and brand ambassador for Ellen Tracy.

September 23, 2014

Sequential Brands Group has selected actress Paula Patton as the new face and brand ambassador for Ellen Tracy.

September 15, 2014

Copper Fit on Monday announced that retired NFL quarterback Brett Favre will serve as the company's brand ambassador. Favre made his debut as a Copper Fit brand ambassador in the commercial, “Life After Football” that began airing nationwide in September, the company stated.

September 4, 2014

Under Armour has enlisted Gisele Bundchen for the latest chapter of its “I Will What I Want” campaign. Bundchen is making her debut for the brand in a film and interactive digital experience.

August 18, 2014

Head & Shoulders and brand ambassador Sofia Vergara are leveraging social media for the shampoo’s latest contest. And the winner gets to meet Vergara.

August 18, 2014

Head & Shoulders and brand ambassador Sofia Vergara are leveraging social media for the shampoo’s latest contest. And the winner gets to meet Vergara.

August 1, 2014

Under Armour has signed a multi-year partnership with Arizona Cardinals cornerback Patrick Peterson. As brand ambassador, Peterson will wear Under Armour cleats and clothes on the field and during training.

July 22, 2014

Model, actress and television presenter Kelly Brook has signed on with Skechers to appear globally in the footwear company’s multiplatform marketing and social media campaigns through 2015.

July 1, 2014

Express brand ambassador Kate Upton will debut her first advertising campaign for the retailer. The launch of the fall 2014 denim campaign with Upton makes her the first celebrity spokesperson to be featured in the brand's advertising in more than a decade.

June 4, 2014

Skechers Performance Division has signed seven-time PGA Tour champion Matt Kuchar — currently ranked fifth in the world — as the first brand ambassador for the Skechers GOgolf line.

May 5, 2014

Skechers was not always a brand one associates with running, but times are changing. The brand’s performance division has signed long-distance runner Kara Goucher to its Performance Elite Team.

April 9, 2014

Bumble Bee Foods has selected celebrity chef Doreen Colondres as the brand’s exclusive chef partner and brand ambassador. Colondres is a leading figure in today’s “Latin kitchen” movement and creator of the brand and website the Kitchen Doesn’t Bite.

March 12, 2014

Express has enlisted swimsuit model Kate Upton as its brand ambassador, making her the first celebrity spokesperson to be a part of the brand's ad campaigns in the last decade.

March 12, 2014

Express has enlisted swimsuit model Kate Upton as its brand ambassador, making her the first celebrity spokesperson to be a part of the brand's ad campaigns in the last decade.

March 5, 2014

Uniqlo has enlisted musician and music producer Pharrell Williams as a collaborator and spokesperson for the UT 2014 spring-summer collection. Launched in 2003, Uniqlo’s UT T-shirt brand is getting a fresh start this year, as “The New Model T,” a collection produced by its creative director and street fashion icon Nigo.

February 28, 2014

Sally Hansen has appointed Madeline Poole as global color ambassador, trend expert and artistic adviser.

February 28, 2014

Sally Hansen has appointed Madeline Poole as global color ambassador, trend expert and artistic adviser.

February 21, 2014

The Coca-Cola Company is preparing to make changes to its board. Former ambassador Donald F. McHenry and Swedish businessman Jacob Wallenberg will not stand for re-election to the board at the company’s annual meeting of shareowners in April.

January 15, 2014

Unilever’s Clear Scalp & Hair has tapped model Miranda Kerr to be the newest face — and hair — for Clear Scalp & Hair in the United States, giving her the title of the brand's first global brand ambassador.

January 13, 2014

Guess has unveiled a new mobile app for its customers powered by the MicroStrategy Alert Platform.

December 2, 2013

Rite Aid has promoted Karen Staniforth, VP pharmacy for the chain's mid-Atlantic division, to group VP pharmacy initiatives and clinical services.

October 9, 2013

ChapStick has selected Alex Morgan, Olympic gold medalist and member of the U.S. Women’s National Soccer Team, as its latest brand ambassador. Morgan will serve as the first brand spokesperson in more than a decade and will appear in national television and print advertising, set to debut Nov. 4.

September 9, 2013

Electronic Arts has entered into a multi-year endorsement deal with the captain of the U.S. Soccer National Team, Clint Dempsey. As part of the deal, Dempsey will serve as EA Sports Football Ambassador.

September 5, 2013

Pantene has selected current CoverGirl spokesperson Queen Latifah as its brand ambassador, supporting the Truly Relaxed and Truly Natural collections.

© 2014 Retailing Today. All Rights Reserved.