May 30, 2014

Pure Leaf Iced Tea, a product from the Pepsi Lipton Tea partnership, is expanding its partnership with television personality Gail Simmons to support the brand's "Share the Love of Leaves" program.

September 26, 2012

An intriguing shopper marketing initiative involving Unilever and Tesco’s Fresh & Easy Neighborhood Market division was launched today in select markets.

October 27, 2011

Target has partnered U.K. beauty expert Maria Hatzistefanis and is now carrying her Nip + Fab beauty brand in Target stores and online at

April 27, 2010

Walmart's U.K. division, Asda, has launched the "Asda Price Guarantee" to ensure shoppers that it...