June 15, 2015

Retailers with Pepsi on their shelves will be happy to know that the brand is putting out all the stops to entice shoppers to make Pepsi products part of their summer.

December 4, 2014

Wawa will become the first national retailer in the convenience retail channel to offer Coca-Cola Freestyle soda fountains chain-wide. 

November 24, 2014

Ann Inc. has named Coca-Cola executive Katie J. Bayne to its board of directors as the company looks to increase traffic and sales. 

November 4, 2014

Coca-Cola Life, a new reduced-calorie beverage with a blend of cane sugar and stevia leaf extract, is hitting the stores nationwide. 

October 21, 2014

The world’s leading beverage company is intensify efforts to generate high single digit earnings per share growth after strategies introduced earlier this year have been slow to take hold and third quarter earnings fell 13%.

September 3, 2014

Keurig Green Mountain and The Coca Cola Company have expanded their agreement to include select beverages from Coca Cola’s still brands portfolio in the Keurig hot brewing system in the United States and Canada. As such, Honest Tea will be the first brand from The Coca Cola Company available in K-Cup packs.

August 27, 2014

Keurig Green Mountain has appointed José Octavio Reyes Lagunes, retired vice chairman of The Coca-Cola Export Corporation, to its board of directors.

August 15, 2014

The Coca-Cola Company plans to acquire a 16.7% interest in Monster Beverage Corporation in an unconventional partnership arrangement involving brands, global distribution and $2.15 billion in cash.

June 20, 2014

Suburban Atlanta will be home to Keurig Green Mountain’s new manufacturing facility used to produce new cold products resulting from its new partnership with Coca-Cola.

June 16, 2014

Coca-Cola and U.S. soccer team member DaMarcus Beasley are joining forces to help consumers give soccer balls to schools. Through July 13, people can enter promotional codes from Coca-Cola products at coke.com/soccer and donate a soccer ball to the school of their choice.

June 11, 2014

The maker of DNA Energy Drink is eating its words after incorrectly announcing a distribution agreement between DNA Brands and Trenton Coca-Cola on Monday.

May 16, 2014

The Coca-Cola Company’s innovative fountain dispensing platform, Coca-Cola Freestyle, has unveiled three new dispensers that will significantly expand the number of customer locations suited for the technology.

May 9, 2014

Coca-Cola Bottling Co., the nation’s largest independent Coca-Cola bottler, has signed a definitive agreement with The Coca-Cola Company to expand the bottler’s franchise territory to include the Morristown and Johnson City, Tenn., territories currently served by Coca-Cola Refreshments USA, Inc. (CCR), a wholly owned subsidiary of The Coca-Cola Company.

May 5, 2014

Coca-Cola is enhancing its Coca-Cola Freestyle app. Beginning this month, an enhanced “Create Your Own Mix” feature will allow users to choose from more than 100 drink options to create a customized beverage that they can then pour from dispensers at participating outlets by connecting their smartphones to them.

April 24, 2014

As announced in February, The Coca-Cola Company’s board has today elected Kathy N. Waller as EVP and CFO. Waller is replacing Gary Fayard who is retiring after 20 years with the company.

April 23, 2014

Pepsi is teaming up with multi-platform recording artist Prince Royce artist in a year-long, multi-faceted deal that includes support of his U.S. summer tour and a national ad campaign.

March 21, 2014

The “AHH Effect” advertising campaign Coca-Cola launched last year with a social and digital first philosophy is getting a dose of old fashioned television this spring.

February 21, 2014

The Coca-Cola Company is preparing to make changes to its board. Former ambassador Donald F. McHenry and Swedish businessman Jacob Wallenberg will not stand for re-election to the board at the company’s annual meeting of shareowners in April.

February 20, 2014

The Coca-Cola Company EVP and CFO Gary P. Fayard plans to retire in May, after 20 years of service with the company. Filling the role will be Kathy N. Waller. She will be elected CFO at the company’s April board meeting.

February 6, 2014

Coca-Cola and Green Mountain Coffee Roasters have signed a 10-year agreement to work together on the development and introduction of Coca-Cola’s global brand portfolio for use in GMCR's upcoming Keurig Cold at-home beverage system.

January 20, 2014

Build-A-Bear Workshop has named Gina Collins as chief marketing officer and brand bear. Collins will lead the company’s marketing, public relations, entertainment and creative teams to drive sales growth and profitability.

December 13, 2013

The Coca-Cola Company is making management and organizational changes to Coca-Cola Americas as part of its agenda to accelerate growth.

December 6, 2013

The Coca-Cola Company received the 2013 NASCAR Marketing Achievement Award at the NASCAR NMPA Myers Brothers Awards Luncheon held in the Encore Ballroom at Wynn Las Vegas. An official partner since 1998, Coca-Cola has become the first three-time recipient of the award.

October 15, 2013

The Coca-Cola Company is focusing on the positive following third quarter results for the period ended Sept. 27. The company experienced continued global value share gains in total nonalcoholic ready-to-drink (NARTD) beverages for the 25th consecutive quarter.