Former Walmart Executive Vice President and Chief Merchandising Officer Duncan Mac Naughton has joined the board of directors of CROSSMARK, a sales, marketing and merchandising services company focused on the retail and consumer goods industries.
Leading sales and marketing services provider Crossmark has enhanced its shopper marketing capabilities with the purchase of PromoWorks.
BrandMasters is the name of a new experiential marketing agency created by Crossmark, one of the companies that executes in store activities at Walmart under the Shopper Events banner.
BrandMasters is the name of a new experiential marketing agency created by Crossmark.
Former Procter & Gamble executive Joe Crafton has been named CEO of Crossmark, a leader in sales and marketing services in the consumer goods industry.
Warburg Pincus has acquired a majority ownership stake in Crossmark, a leading provider of sales and marketing services to retailers and suppliers.