Facing a holiday shopping season in which consumers will be more digitally engaged than ever, Target is partnering with Google to introduce a new mobile experience aimed at driving traffic to its stores.
A one-of-a-kind interactive holiday adventure awaits families in several malls across the country. General Growth Properties (GGP) today unveiled Adventure to Santa, a DreamWorks DreamPlace holiday experience that starts with Shrek, ends with Santa and blends storytelling with cutting-edge technology.
Office products are getting a stylish makeover at Staples with two designer-driven collections arriving mid-November. “Style at Staples” is the name of a new assortment that features the new designs by Cynthia Rowley and British stationary brand Paperhouse.
A shoe that once brought together Cinderella and Prince Charming has inspired a merchandizing fairy tale. ShoeBuy announced today its limited-time-only, exclusive collection "Once Upon a Time," inspired by Tony Award-Winning musical Rodger and Hamerstein’s Cinderella.
Richard Phillips is headlining an upcoming supply chain conference organized by several food trade organizations. If his name doesn’t ring a bell, try Captain Phillips, as in the guy Tom Hanks portrayed in the 2013 movie of the same name.
Wolverine Worldwide is looking to bolster its brand leadership and management team. To that end, the company has promoted Rick Blackshaw to president, Sperry Top-Sider, and Chris Lindner to president, Keds.
Leading footwear manufacturer and retailer Wolverine World Wide plans to close 140 stores in the next 18 months as part of a strategic realignment plan focused on strengthening omnichannel capabilities.
Godzilla returns to the big screen in a few weeks and if the film’s classic representation of the oversize amphibian resonates with audiences retailers could be looking at solid sell through of Godzilla goods.
Kroger is inviting customers to celebrate Earth Day by looking to the sea — and to the future of seafood — through a video series designed to inform customers about the company's work to source sustainable seafood.
Why does Godzilla destroy cities and terrify crowds? Snickers posits that the infamous monster is just hungry in its latest commercial, which makes its debut nationally Sunday, March 2, during the 86th Annual Academy Awards.
Matrix, a professional hair care and hair color company that is a subsidiary of L'Oréal USA, is aiming to transform the professional hair styling experience with a new program that features Google Glass.
H&M is getting ready to take its latest ad campaign featuring David Beckham’s Bodywear collection to the Super Bowl. To mark the commercial, David Beckham will also make his first ever appearance at the new H&M Times Square store.
Pedigree and the Broadway musical "Annie" worked together to promote awareness of dog adoption, and the partnership resulted in a $1 million donation to Pedigree Foundation, a nonprofit dedicated to helping dogs find loving homes. A check was presented to the foundation after the matinee performance on Nov. 20.
HSN is a shining example of a retailer that successfully reinvented itself to become a $3 billion interactive multichannel operator and in the process shattered perceptions about what a career in retail looks like.
Party City’s sales during the 2012 Halloween season were adversely impacted by an estimated $10 million as a result of Super Storm Sandy, but the specialty retailer bounced back this year with retail sales totaling $395 million, up 10.6% from the same period last year.