Kellogg’s has teamed up with New York Times bestselling author, Emmy-nominated TV personality and board-certified emergency medicine physician Dr. Travis Stork in a campaign that touts the importance of breakfast and positions the brand as a valuable source of protein grains.
Kellogg has elected Stephanie Burns, Ph.D., retired chairperson and CEO of Dow Corning Corporation, and La June Montgomery Tabron, president and CEO of the W.K. Kellogg Foundation, to the company’s board of directors.
Greek yogurt brand Chobani has appointed former Kellogg executive David Denholm as the company’s president and COO. The company has also appointed Peter McGuinness as chief marketing and brand officer.
Kellogg is committing more than 640,000 servings of food to support disaster relief efforts following the devastating tornado in Moore, Okla. The company has already dispatched four semi-trailers of Kellogg's cereals and Keebler snacks to Moore, with more planned.
Kellogg’s North American first quarter results were solid, but its performance overseas, particularly in the U.K., helped bolster its results. The company reported net sales of $4 billion, an increase of 12%.