Jelly Belly Candy Co. is prepping for Halloween 2014 with a mix of sinister and sweet thanks to the company's new Disney Vile Villains themed bags.
Teen retailer Hot Topic is using the appeal of the pre-order and a Disney film tailor made for its core customers to encourage full margin sales and drive traffic to HotTopic.com.
The princesses may get most of the attention, but it's the villains that often become fan favorites.
On March 28, Disney Store will celebrate its 25th anniversary by giving the first 250 guests at each location silver commemorative Mickey Mouse ears.
Beech-Nut and Disney Consumer Products have teamed up to unite nutritious foods with characters that toddlers love.