Content about Mass media

April 29, 2013
Target to showcase products chosen by Wired magazine

Target will feature electronics picked by the editors of Wired magazine, under a deal between the two.

April 1, 2013
OMD named Walgreens media planner

Walgreens has selected OMD to be its new media planning and buying agency of record.

March 13, 2013
Teen Vogue to create collection for Macy's

Macy's has announced Teen Vogue as the latest fashion-forward collection to launch exclusively in Macy's Mstylelab department.

January 24, 2013
Pepsi hits right notes with Grammy sponsorship

Pepsi is giving fans a richer Grammy experience by partnering with The Recording Academy and entertainment platform Vevo, to create the "Best New Artist" video series.

November 16, 2012
P&G’s Children’s Safe Drinking Water Program earns Economist Innovation Award

P&G Children’s Safe Drinking Water Program has won the 2012 Economist Social Innovation Award.

November 15, 2012
Sean John names Jeffrey Tweedy to top role

Sean John Corporate has named Jeff Tweedy as the fashion brand’s new president, effective immediately.

November 15, 2012
Walmart counting on a Merry Christmas

Walmart maintained an optimistic outlook for the holiday season despite 1.5% third quarter comp increase that reflected a modest deceleration in sales momentum seen earlier this year.

September 11, 2012
Target to offer exclusive edition of Taylor Swift album

Target announced that it is offering a deluxe edition of Taylor Swift's upcoming fourth album, "Red."

August 20, 2012
TLC style expert to host NYC & Co.'s Fashion's Night Out

Stacy London, host of TLC's "What Not To Wear," will serve has host during New York & Company's Fashion's Night Out event on Sept. 6.

August 2, 2012
Avery Dennison, UPS Store sponsor MSLO entrepreneur search

NEW YORK — Avery Dennison's office and consumer products division and the UPS Store have signed on as the inaugural sponsors of  Martha Stewart Living Omnimedia's"American Made," a multimedia celebration of American artists, artisans and entrepreneurs. The program will celebrate 10 rising stars from a range of lifestyle arenas in a special feature in the November issue of Martha Stewart Living.

July 18, 2012
Teenage Mutant Ninja Turtles crawl out of the sewer and into Toys'R'Us

Toys"R"Us, Nickelodeon and Playmates Toys have a potential cash cow on their hands with the revamped "Teenage Mutant Ninja Turtles" CG-animated series and corresponding line of action figures, vehicles, role play items and playsets.

July 6, 2012
Budget priced brands versus EDLP basics

It may be back to basics in Walmart’s apparel department, but shoppers still crave discounted brands and fashion as evidenced by continued strength at some familiar retailers.

July 6, 2012
LeapFrog CFO resigns

Educational toy manufacturer LeapFrog Enterprises announced that chief financial officer Mark Etnyre has resigned from the company in order to spend more time with his family and pursue personal interests. The resignation will be effective as of Oct. 1.

July 6, 2012
Walmart makes example of seafood supplier

Allegations of worker abuse prompted Walmart to suspend a small seafood supplier earlier this week pending the outcome of an investigation, according to a Reuters report.

July 3, 2012
Men’s Wearhouse hunts for new CFO

Neill Davis has resigned as CFO at Men’s Wearhouse.

June 27, 2012
Walmart offers more ways to connect with exclusive mobile Internet service

Walmart is offering its customers more ways to connect with the availability of a new prepaid mobile broadband service from TruConnect Mobile.

June 14, 2012
Promotional activity contributing to comps

Walmart in May continued its heightened level of advertising activity, hitting the market with an increased number of circulars that contained more pages. For a look at how Walmart’s promotional activity stacked up to other leading retailers, click here to see the last monthly data from Market Track.

 

April 26, 2012
Books-A-Million names new CFO

Books-A-Million has named Todd Noden as Chief Financial Officer.

April 25, 2012
Search for Children's Place CFO ends with former Limited exec

More than a year after The Children's Place Retail Stores began its search for a new chief financial officer, following the departure of EVP finance and adminstration, Susan Riley, the company has named Steven Baginski as CFO. He will report to Eric Bauer, COO. 

April 16, 2012
DreamWorks joins Walmart's disc-to-digital service

DreamWorks has become the latest studio to offer its titles through Walmart's in-store, disc-to-digital service powered by Vudu.

April 10, 2012
Former Giant Eagle CFO takes talents to Family Dollar

Family Dollar Stores has named Mary Winston to the position of EVP and CFO.

April 2, 2012
Former ad man to head marketing at Target

Target has brought in someone with both advertising and retail experience to oversee its marketing efforts.

March 14, 2012
New CFO to lead new era at A&P

A&P has emerged from Chapter 11, and tasked with ensuring the company stays on sure financial footing is Raymond Silcock, who has been promoted to the role of CFO reporting to president and CEO Sam Martin.

March 7, 2012
The future of finance comes to New York

Incoming Target CFO John Mulligan and outgoing CFO Doug Scovanner participated in a Target sponsored meeting last Friday at the New York stock exchange. The event gave Wall Street analysts an opportunity to get to know Mulligan, and the consensus is the guy is a strong replacement for longtime CFO Scovanner whose tenure ends March 30.

February 29, 2012
Walmart rolls out the financial big guns

Three Wal-Mart Stores executives are scheduled to speak at two key retail conferences on March 7.

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