The retail landscape is changing more rapidly now than at any point in history. As technology and customer demands evolve, retailers and their supply chains must be increasingly flexible and adaptable.
In 1975, when I started what would become Rexall Sundown, the world was a very different place. Gerald Ford was in the White House, there was no social media and the TV universe was limited to three networks and a few local channels.
Thought-provoking presentations and forward-looking exchanges dominated the annual gathering of the Global Retail Marketing Association’s (GMRA) Executive Leadership Forum at the Don Cesar resort on St. Petersburg Beach, Fla.
Everyone loves pop-ups right? They’re exciting, they’re new, they’re fun and you have to hurry and get there while the getting’s good. Especially during the holidays. It’s the cool new merchandising trend.
Longstanding household brand names Quilted Northern, Jockey and Dawn are doing something right, namely, employing a mix of traditional and digital marketing strategies which enabled them to outshine trendsetting technology brands, according to Landor’s 2013 Breakaway Brands Study.
As Amazon prepares one of its distribution warehouses for a visit from President Barack Obama, and the economy continues on its path toward recovery, the Internet retailer has announced plans to create more than 5,000 new full-time jobs in its U.S. fulfillment network to meet growing customer demand.