Survey results released Monday by comScore revealed that the most recent work-week saw four individual days eclipse $1 billion in spending, led by Green Monday with $1.275 billion.
Black Friday and Cyber Monday does not always mean lower prices, according to a study by ECRM Analytics that examines Black Friday and Cyber Monday promotions.
On Wednesday, Nov. 28, Chainstoreage.com will unveil an exclusive and revealing look at how shoppers felt — what turned them on and off — on two of the busiest and most critical retail days of the year: Black Friday and Cyber Monday.
On Wednesday, November 28, chainstoreage.com will unveil an exclusive and revealing look at how shoppers felt—what turned them on and off—on two of the busiest and most critical retail days of the year: Black Friday and Cyber Monday.
The strong customer traffic and sales trends retailers’ experienced Thanksgiving weekend extended into Cyber Monday when shoppers maintained their record pace of spending and propelled online sales to new heights.
Retailers would be wise to focus more of their efforts on Cyber Monday this year, at least according to new research from IBISWorld, which found that Cybe Monday sales are expected to increase 12.4%.