January 2, 2013

Bounty touted the absorbency and strength of each small sheet of Select-A-Size paper towels at the 2013 Rose Bowl Game’s VIP Tailgate.

March 13, 2012

In effort to further its commitment to sustainability, Safeway's brand Softly bath and facial tissue and Ultra Thirsty paper towels are now certified by the Forest Stewardship Council and the Rainforest Alliance.

April 22, 2011

Just in time for Earth Day, Fresh & Easy has introduced its private-label household cleaning and paper products.