Content about Pets

November 7, 2014

Cute cat videos and funny dog tricks are everywhere on the Internet so it only stands to reason that Petco would unleash customers’ creativity with an Instagram contest as part of a larger holiday initiative.

October 23, 2014

Pet owners will spend more money on food for their critters in the next 3 years and the increased sales will post mainly in premium and healthy pet food segments, according to a recent study.

September 29, 2014

The makers of Adams flea and tick control brand have chosen Cheryl Knapp’s English Bulldog Ducky as the grand prize winner of its Smart Pets Contest.

July 7, 2014

Acosta Sales & Marketing, a leading full-service sales and marketing agency in the consumer packaged goods industry, has reported that more than 30 national leading consumer brands and 100 grocery retail banners have pledged to support this generation of veterans by participating in the 2014 Wounded Warrior Project Believe in Heroes campaign.

June 27, 2014

In an effort to find homes for pets through its new pet adoption service, online retailer Overstock.com has launched a new video featuring animal advocate Jill Rappaport.

March 31, 2014

Animal lovers have a new ally in Overstock.com thanks to a new service that leverages the online retailer’s digital capabilities to find homes for unwanted animals.

February 21, 2014

Target has been ramping up digital efforts for a few years now, but its Digital Vendor Marketing (DVM) team is putting the retailer on the mobile games map.

October 11, 2013

Del Monte Foods has announced plans to sell its consumer products business to Del Monte Pacific Limited for $1.675 billion so the company can focus on the pet products market.

September 25, 2013

Hill's Science Diet has embarked on a Vets Know Best tour as part of a marketing campaign showcasing the brand’s revamped formulas and packaging for many of its pet foods.

September 23, 2013

The pet category is experiencing growth, and True Value has taken notice. The retailer is paying special attention to statistics that show 72% of pet owners consider their pet a member of their family, and 70% of dog owners think their dog understands how they are feeling better than most people do.

September 13, 2013

Fancy Feast Gourmet Cat Food is teaming up with celebrity fashion designer Malan Breton to organize a runway show featuring feline-inspired fashions at Style360 New York Fashion Week.

May 6, 2013

Petco's National Adoption Weekend coincides with Mother's Day, and to honor mom on her special day, the retailer is showcasing moms who have adopted or fostered a pet in need while trying to find homes for pets in shelters.

October 27, 2011

Pet Supplies Plus, the third-largest pet specialty retailer in the United States, announced that Harvey Solway, executive chairman of the company, is retiring effective Dec. 31.

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