Who would argue that mobile has not been an absolutely transformative platform for retail? Communicating with consumers on a nearly 24/7 basis on a computing platform they embrace throughout their lifestyle has transformed retail marketing.
Mobile, social, solution, cloud, big data, SaaS, optimize and engage. It was impossible to have a conversation at the National Retail Federation convention in New York without hearing these words a lot.
Supermarket retailer Giant Eagle has completed a rollout of Galleria's Promotional Display Optimization solution that allows the grocer to generate thousands of store-specific display plans on a daily basis.