August 19, 2014

Toys“R”Us is teaming up with nine-time baseball All Star Albert Pujols for its yearly Toy Guide for Differently-Abled Kids. This year’s issue marks the 20th anniversary of the publication, which focuses on products sold in Toys“R”Us and Babies“R”Us stores that are good for special needs children’s development.

June 12, 2014

Toys “R” Us reported a 4% same store sales increase during the first quarter, a surprisingly strong figure given the weather related challenges cited by other retailers who experienced weak sales.

May 22, 2014

Toys “R” Us has appointed Campbell Lennox as managing director of the company’s Australia unit, effective May 26. Lennox will report to Monika Merz, president, Toys “R” Us, Asia Pacific.

October 8, 2012

The first of Moose Toys anticipated Series Three Trash Pack Toys arrived at Toys"R"Us TImes Square this weekend at special event to welcome the toys arrival.

July 26, 2012

Jakks Pacific has acquired Ohio-based Maui Inc., a manufacturer and distributor of spring and summer activity toys, outdoor sports related toys, impulse toys including the popular Wave Hoop and Sky Ball products under the Maui Toys brand.

May 17, 2012

Toys"R"Us has added QR codes to more than 20 large outdoor items to help customers better visualize how the toy would work and look in their own backyards.

April 10, 2012

In March there was a decline in the number of circulars overall, however, pages per flyer increased. The increase in pages was primarily due to a significant increase in Walmart and Toys"R"Us page counts. Much of the promotional activity was driven by Easter falling earlier in April as compared to 2011.

January 31, 2012

Ahead of the toy industry's annual convention this February, The NPD Group has reported that U.S. retail sales of toys generated $21.18 billion in 2011 compared with $21.68 billion in 2010, a decline of 2%.

January 11, 2012

Toys"R"Us has announced that its eighth annual fundraising campaign to benefit the Marine Toys for Tots Foundation was its most successful to date, raising $4 million and collecting more than 400,000 toys to help make the holidays brighter for kids in need across the United States.

October 27, 2011

Dollar General announced that it is going to head-to-head with toy retailers and discounters alike by offering more than 300 toys for $5 or less.

October 27, 2011

Walmart is facing some stiff competion for toy sales with Dollar General, as the company announced that it is going to head-to-head with toy retailers and discounters alike by offering more than 300 toys for $5 or less.

October 24, 2011

One thing retailers learn, some of them the hard way, is to take no competitor lightly. Consider the case of Dollar General and a toy promotion it is running for the holidays.

September 27, 2011

Ahead of the holiday season, Toys"R"Us has announced the redesign of Imaginarium, further emphasizing its focus on exclusives this year.

March 7, 2011

With reports of a possible IPO looming and strong quarterly results, Toys"R"Us is poised to dominate the toy sector, which has shown signs of a resurgence and renewed consumer interest, thanks to a number of innovations and the must-have items as displayed during the 2011 Toy Fair.

December 16, 2010

Kmart announced it will offer last-minute holiday shoppers reduced prices on more than 1,400 must-have toys to help shoppers finish their Christmas lists. In addition to extended store hours, Kmart will offer special deals on toys starting today through Dec. 24.

November 21, 2010

Toys continue to dominate wish lists this holiday season, according to a new poll by...

October 31, 2010

Walmart has unveiled its "Top Toys" list and announced plans to provide customers with the...

September 8, 2010

Following the successful pilot program of its pop-up stores last year, Toys“R”Us announced Thursday the...