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Best Retailers to Work With 2014

Retailer Today’s Best Retailers to Work With special report is now available. We surveyed more than 330 supplier company representatives for this first-of-its-kind research project, and the results are fascinating.  Suppliers shared their views about major industry issues and perceptions of the business practices of top trading partners in the areas of leadership, strategy, collaboration and execution.

To view the report, click here.

Guest Viewpoint

Are You Talking To Me?

Mike Troy

By Dan Kitrell, Vice President Account Solutions, Marx Kantar Media

Recently, I participated in a strategic conference that included several sessions on how to effectively use advertising and promotion to reach moms, millennials, multiculturals and other shopper segments.

Click here to read more.

Read more opinion and insight here.

Walmart

Walmart Neighborhood Market

Increasing trips and growing baskets at Walmart

Walmart SVP of creative Andy Murray unveiled a new shopper marketing framework in which the retailer envisions a 17 point “retail moment of truth” customer journey at the Path to Purchase Institute’s annual Shopper Marketing Conference & Expo in Minneapolis.

Read more

Click here for more Walmart news and analysis.

Target

Target tries Curbside pickup

Target testing Curbside’s store pickup model

Ten Target stores in the San Francisco area are experimenting with a new mobile shopping app called Curbside, which promises to deliver the next generation of commerce.

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Click here for more Target news and analysis

WEBINAR

Turning Supply Chain Pains into Gains for Suppliers and Retailers
Listen to the discussion on how routing guides can be used as a roadmap to stronger relationships between suppliers and retailers. more ...

ECRM: Retail Circular Activity

ECRM compared retail circular advertising in September 2013 versus September...

Weather Trends

Weather Trends: November 2014

Temperatures are forecast to trend warmer than last year and normal across the Northern Plains and Northeast. The South will be warmer than last year, but not too far from normal. . . .

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