Dr Pepper Snapple Group has entered into a three-year sponsorship agreement with the San Francisco Giants that will give Snapple pouring rights and bring Snapple Tea and Juice drink flavors to AT&T Park.
“The San Francisco Giants are proud to welcome Snapple to our family of corporate partners this season. Our fans are sure to enjoy Snapple’s variety of iced tea products now available at AT&T Park and the team looks forward to creating a number of exciting, interactive promotions both at ballpark and throughout the Bay Area thanks to our Snapple partnership,” says Giants Jason Pearl, managing VP, sponsorship and new business development.
Snapple will also have in-stadium signage throughout the season, in-store materials with a custom Giants-related Real Fact inspired by Snapple’s Real Facts found under every cap and several promotions that will take place throughout the course of the partnership.
“We’re thrilled to be able to partner with the World Champion San Francisco Giants and bring the Best Stuff on Earth to some of the most passionate fans in baseball,” says James Fox, SVP and GM for DPS’s west business unit. “Baseball is obviously a huge American pastime, and Snapple welcomes the opportunity to be part of building those nostalgic moments when families attend San Francisco Giants’ games.”