CITY OF INDUSTRY, Calif. — Newegg Inc., the electronics-focused e-retailer, has promoted Bob Bellack, the current president and CFO of Newegg North America, to CEO of Newegg North America. Dr. S.C. Lee has assumed the role of vice chairman of Newegg North America.
As CEO of Newegg North America, Bellack will be responsible for overall leadership and management of the company's North American operations. Prior to Newegg, he held the dual role of CFO of the Los Angeles Times and president of Digital Media operations. Before his move to the LA Times, he co-founded Classified Ventures where he served as CFO, following several senior management positions at the Tribune Company.
Lee has held key leadership roles within Newegg since joining the company in 2005 and has been instrumental in helping the company grow every single year. As vice vhairman of Newegg North America, he Lee will focus on managing and enhancing Newegg North America's strategic vendor relationships. Lee will also continue to serve on the board of directors of Newegg Inc.
"Bob is an excellent fit for the CEO role given his proven track record in effectively managing growing businesses," said Fred Chang, founder, chairman and CEO of Newegg Inc. "I thank Dr. Lee for all of his contributions to date at Newegg and congratulate him on his new responsibilities with the company. I am confident that Bob, with Dr. Lee's continued support, will drive Newegg to even greater heights."