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flexReceipts taps new marketing chief

Digital receipts company flexReceipts has named Megan Licursi as its chief marketing officer.

In her new position, Licursi will oversee the company’s strategic vision and the implementation of its marketing approach. Previously, Licursi has helped national brands create and execute marketing programs, and will bring that to flexreceipts, which uses a software for clients to include promotions and social media links in electronic receipts they send to customers.

"Electronic receipts are the future for retail, and it's fantastic to have Megan's deep-bench expertise in that area as part of our team," flexReceipts CEO Tomas Diaz said. "Her knowledge and insights will help us better position our offering and help retailers Go Beyond the Sale."

"I am thrilled to help take flexReceipts to the next stage of their growth and success," said Licursi.  "Tomas Diaz has put together a fantastic team – one of the strongest I've seen – for this emerging multibillion-dollar market."

 

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