KING OF PRUSSIA, Pa. GSI Commerce announced that Bill Mills has joined the company as VP corporate development for its Global Marketing Services division. In this newly developed role, Mills will lead the merger and acquisition activities for its marketing services segment, including post-acquisition integration operations, and will help execute the company’s marketing services growth strategy.
“Bill’s extensive experience leading M&A activities in the media and digital segments will be a valuable asset to GSI as we continue to seek opportunities to expand and strengthen our services,” said Chris Saridakis, chief executive officer of GSI’s Marketing Services division. “With our existing offerings and expanding capabilities, we’re well positioned to become a global leader in end-to-end marketing services, addressing all aspects of interactive marketing with a level of sophistication GSI clients have come to expect. We will remain focused on maximizing value to our clients by integrating core platforms and technologies across GSI assets. I look forward to Bill’s leadership in managing this growth efficiently.”
Mills joins GSI from Forbes Media, where he served as SVP corporate development since 2007. Prior to Forbes Media, Mills was chief executive officer and chief financial officer of Zingy Inc., and was VP corporate development for DoubleClick Inc. where he led all worldwide acquisitions, strategic alliances and investments.