Walmart

Texas gets its 80th Sam’s Club

The Houston suburb of Richmond is home to Sam’s Club’s 80th location in Texas following the opening of a new unit there on Thursday, Nov. 6.

Walmart takes no prisoners with video game strategy

With a title like “Call of Duty: Advanced Warfare,” Walmart’s strategy to sell the popular game a day early, host in-store events and unveil a new used game assortment at 1,700 locations seems appropriately aggressive.

Sam’s finds healthy way to grow

Sam’s Club this way found a healthy new way to enhance the value of membership with an innovative health exchange offering focused on small businesses.

Increasing trips and growing baskets at Walmart

Walmart SVP of creative Andy Murray unveiled a new shopper marketing framework in which the retailer envisions a 17 point “retail moment of truth” customer journey at the Path to Purchase Institute’s annual Shopper Marketing Conference & Expo in Minneapolis.