ATLANTA — Canada's importance to the retail industry continues to grow, made evident by the recent news that Office Depot has engaged ShopVisible, a leading provider of on-demand e-commerce, social commerce, and mobile commerce solutions, to launch the retailer’s new Canadian-facing e-commerce site.
The site, which took less than 45 days to launch, according to ShopVisible, will enable Canadian customers to research, browse and shop for their office supplies. Site features include a dedicated section for environmentally-friendly products and an exclusive deals section.
The website also allows for Canadian customers to enter their e-mail address for promotions and exclusives to be sent directly to them.
“Engaging the customer is very important when putting together an effective online shopping experience,” said Shannon Wu-Lebron, director of global e-commerce, searchandising for Office Depot Canada. “We want the customers to stay involve