Content about 4th of July

July 3, 2013

Brand Keys, a customer engagement and research consultancy, has identified the 25 brands consumers regard as the most patriotic.

July 2, 2013

Lowe’s and the USO treated hundreds of servicemen and women and their families to an all-American event headlined by a charity grill-off at Nationals Park to thank the U.S. armed forces and celebrate the Fourth of July.

June 28, 2013

To counteract weak demand for conventional office products, Staples is peddling some decidedly non-traditional office products as part of an expanded assortment billed as, "summer celebration essentials."

June 24, 2013

Macy’s continues preparations for its Fourth of July fireworks display and has tapped New York-based supermarket Fairway Market to be its hospitality partner.

May 14, 2013

The Fourth of July fireworks extravaganza is not the only patriotic item on Macy’s all-American agenda. The retailer is launching its American Icons campaign, featuring American-inspired merchandise, Wednesday, May 15.

May 10, 2013

Macy’s is getting help from singer, songwriter and dancer Usher in curating the concept, music and design of the 37th annual Macy’s 4th of July Fireworks. The retailer’s fireworks spectacular is the nation’ largest patriotic pyrotechnic display.

August 10, 2012

With the start of Back to School promotions, (and taking JCPenney out of the mix) we witnessed increase in page count that was driven mainly by significant increases in Walmart’s and Sears’ page counts.

August 6, 2012

This July, Americans celebrated their independence with barbeques, fireworks and shopping. With Independence Day, July 4, falling on a Wednesday, more consumers than usual took the entire week off. This extra vacation time provided more free time to shop compared to last year’s Fourth of July holiday. July’s retail foot traffic increased 8.1% compared to the previous month and increased 4.6% compared to the same period last year.

June 27, 2011

Target shoppers whose Fourth of July activities involve more than eating Doritos and drinking Coke can expect to pay considerably more than last year.

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