Despite the short holiday season, December was still the biggest shopping month of the year.
Record levels of mobile traffic helped Christmas Day online sales advance 16.5%, according to IBM digital Analytics Benchmark data.
Walmart dominated the airwaves this holiday season and the investment paid off, according to advertising measurement firm Ace Metrix which compiled a list of the most effective holiday ads.
Truly last minute shoppers will be able to visit the corner of happy and healthy this Christmas Eve and Christmas Day where Walgreens said most of its nearly 8,200 stores will be open.
Meijer is preparing to bring in more than 9,000 new hires in response to the company’s move to expand with several store openings and ahead of the fall and holiday selling seasons.
Online holiday season sales grew 14% to $42.3 billion, a little short of comScore’s pre-season forecast.