May 12, 2014

Whirlpool is taking its latest campaign to social media, and encouraging people to take and share photos of the inside of their refrigerators using hashtag #fridgie — a play on “selfie.”

May 9, 2014

American Express has revealed the winners of its “Epic Everyday Getaway” contest. More than 7,000 Americans submitted snapshots and selfies along with a short story describing their favorite every moments with the aptly named hashtag #EveryDayMoments.

July 19, 2013

As retailers large and small vie for foot traffic during the highly competitive back-to-school season, GameStop is focusing its efforts on the segment of its market that is on summer vacation.

July 10, 2013

Staples is taking a page from retailers like Macy’s and turning to social media as it gears up for the back-to-school shopping season as it encourages students to follow Staples on Facebook and Twitter with hashtag #StaplesHasIt.

July 9, 2013

The Oscar Mayer Wienermobiles, the country’s longest-running mobile marketing campaign, are trying out a different type of mobile space with the brand’s launch of its first-ever Wienermobile Run program.