Petco is leveraging the popularity of raw pet food by launching a series of educational events at some of its stores.
If you’ve ever wished you could have bacon on the go, then the Oscar Mayer Institute for the Advancement of Bacon (OMIFAB) has some good news for you.
The clever marketers at Jack Link’s have outdone themselves, creating a replica of Mount Rushmore out of meat snacks in New York City’s Columbus Circle.
Cooking Light, Time Inc.’s leading epicurean brand, has expanded its prepared-foods line and co-branded SodaStream flavors to Target and Walmart.
The sale of Unilever’s meat snack business to Jack Link’s closed this week, clearing the way for the Minong, Wis.-based company to pursue its global ambitions.
Food safety and compliance issues earned Walmart some unwanted attention this week after it was learned that snacks made with donkey meat in China were also found to contain fox meat.
The Hillshire Brands Company has signed an agreement to acquire the maker of Golden Island jerky products.
The marketing team at Jack Link’s Beef Jerky has outdone themselves with a clever and lighthearted brand-building effort that plays off the presidential election.
Whole Foods Market announced that all fresh beef, pork and chicken sold in its U.S. stores is now certified under the 5-Step Animal Welfare Rating system.